What is AiRanks
AiRanks is a platform that measures AI visibility by asking AI models real product and service questions, capturing the complete answers as immutable observations, and publishing what they contain—which brands were mentioned, which domains were cited, and which exact pages were linked. It provides rankings for phrases, brands, and domains, with each domain receiving an AIR score from 1–10 based on its visibility in the active dataset. The methodology is open and uses bootstrap confidence intervals to distinguish real rankings from noise.
How to use AiRanks
- Visit the live ledger to view current rankings for phrases, brands, and domains.
- Use the search functionality to look up specific domains, brands, or phrases.
- Access domain reports to see any site's AIR score, AI summary, and AI-file audit.
- Explore the methodology page to understand how observations become scores.
- Use the public API to programmatically access data on domains, brands, phrases, and search.
Features of AiRanks
- AI Visibility Rankings: Tracks how AI models rank, cite, and discover websites, brands, and phrases.
- AIR Score: Each domain gets a score from 1–10 indicating its visibility decile.
- Bootstrap Confidence Intervals: Statistical method to show which rankings are reliable and which are noise.
- Immutable Observations: Captures complete AI answers as permanent records.
- Domain Reports: Detailed reports for any domain, including AI summary and AI-file audit.
- Public API: Access data on domains, brands, phrases, and search.
- Open Methodology: The process of converting observations to scores is publicly documented.
- LLM Indexing Files: Provides llms.txt and llms-full.txt for AI readers.
Use Cases of AiRanks
- Brand Monitoring: Track how often and in what context your brand is mentioned in AI answers.
- Competitive Analysis: Compare your domain's visibility against competitors.
- SEO for AI: Understand which phrases and domains are most cited by AI models to optimize content.
- Research: Analyze AI model behavior and citation patterns.
- Content Strategy: Identify top sourced domains and linked pages to inform content creation.
FAQ
What is an AIR score? An AIR score is a decile ranking from 1–10 that indicates a domain's visibility in the active dataset. A score of 0 means insufficient data.
How are rankings calculated? Rankings are based on observations from AI model answers, with bootstrap confidence intervals to assess reliability.
Can I access the data programmatically? Yes, there is a public API available for domains, brands, phrases, and search.
What is the dataset name? The current dataset is called COBALT, with 1434 questions ranked across 1 AI model, sampled 425550 times.
