Purpose

What is Purpose

Purpose is an AI-powered personal mentor designed to help users gain clarity, build better habits, and achieve personal growth. It is co-founded by Mark Manson, the bestselling author of The Subtle Art of Not Giving a Fck*, and is built on evidence-backed psychological frameworks. The app adapts to users as they grow, providing science-backed guidance and support.

How to use Purpose

1. Sign up for a free 7-day trial.
2. Choose a subscription plan (monthly or annual).
3. Access the app 24/7 to interact with your AI mentor.
4. Engage with the AI to explore your goals, habits, and personal growth areas.
5. Use the insights and guidance to make better decisions and build momentum.

Features of Purpose

• Learns about you quickly: understands you in 10 minutes more than a life coach does in weeks.
• Identifies blind spots and growth opportunities.
• Helps find direction and set clear, attainable goals.
• Provides science-based insights on personality and abilities.
• Available 24/7 in a convenient app.
• Built on evidence-backed psychological frameworks.

Use Cases of Purpose

• Building better morning routines.
• Unpacking mental clutter and gaining clarity.
• Feeling like having a coach in your pocket 24/7.
• Aligning with true goals and making better decisions.
• Personal growth and habit formation.

Pricing

• Monthly Plan: $19.99 per month.
• Annual Plan: $12.49 per month, billed annually at $149.99 per year (regular price $239.88 per year, save 37%).
• Free 7-day trial available.

FAQ

What is Purpose?
Purpose is an AI personal mentor that helps with goals, clarity, habits, and personal growth.

Who is behind Purpose?
Purpose is co-founded by Mark Manson, NYT bestselling author and personal growth expert.

Is there a free trial?
Yes, a free 7-day trial is available.

How much does Purpose cost?
Monthly plan: $19.99/mo. Annual plan: $12.49/mo billed annually at $149.99/yr.

What do users say about Purpose?
Over 98% of users rate its value as “life-changing or helpful.” Testimonials mention improved routines, clarity, and feeling understood.